Barrett Group

Barrett Group, a leading firm in their industry, recognized that their brand no longer reflected their evolving vision and position in the market. To address this, I partnered with them to lead a comprehensive rebrand, which included redesigning their website, printed materials, and uniforms.

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After conducting in-depth competitor analysis and evaluating user behavior, we developed a strategy to improve the overall user experience and customer journey. The newly launched website and refreshed brand assets have been well received, earning positive feedback and leading to a measurable increase in conversion rates.

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Scope of Work:

Brand Naming
Logo Design
Print Collateral
Art Direction
Website Design & Development
E-commerce Integration
Social Media Strategy & Execution